eMarketer Videos


eMarketer forecasting analyst Eric Haggstrom discusses ad spend trends for Weibo, China’s Twitter, and drivers behind its continued growth.

eMarketer senior forecasting analyst Cindy Liu explores our usage numbers for connected TV in the UK, including key factors at play, like smart TVs. Watch now.

eMarketer junior forecasting analyst Nazmul Islam breaks down our display and search ad spend numbers and explains why video is a large component of display’s growth in Canada. Watch now.

eMarketer senior forecasting analyst Oscar Orozco shares our numbers for traditional pay TV and the impact of on-demand streaming services like Netflix and Amazon. Watch now.

eMarketer forecasting director Shelleen Shum explores our adjusted numbers for mobile’s share within programmatic and the influence of social networks and private marketplaces in the US. Watch now.

eMarketer junior forecasting analyst Nazmul Islam explores our revised TV ad spending numbers in Canada, as well as our latest outlook on time spent. Watch now.

eMarketer senior forecasting analyst Cindy Liu discusses our usage numbers for Instagram in Brazil and what’s driving its popularity. Watch now.

eMarketer senior forecasting director Monica Peart discusses our usage numbers for Netflix in the US and the anticipated arrival of new subscription OTT services. Watch now.

eMarketer forecasting director Shelleen Shum shares our smart speaker usage numbers for China and what’s driving growth. Watch now.

eMarketer senior forecasting director Monica Peart shares our growth estimates for retail in South Korea and the factors that led to our revised forecast. Watch now.

eMarketer forecasting analyst Eric Haggstrom shares our numbers for monthly Spotify listeners in the UK vs. the US. Watch now.

eMarketer senior forecasting analyst Oscar Orozco tees up our numbers for the US non-pay TV population and how we define cord-cutters and cord-nevers. Watch now.

eMarketer forecasting director Shelleen Shum explores our numbers for UK podcast listeners and reasons why adoption is slow. Watch now.

eMarketer junior forecasting analyst Nazmul Islam breaks down TV’s share of the total video ad market in Canada and why budgets are flowing to competitors like YouTube and Instagram. Watch now.

eMarketer senior forecasting analyst Oscar Orozco shares our online shopping numbers for the UK and the impact of Amazon and eBay. Watch now.

eMarketer senior forecasting director Monica Peart shares our adjusted numbers for Hulu viewership in the US and the reasons why we anticipate continued growth this year and next. Watch now.

eMarketer senior forecasting analyst Cindy Liu explores our usage numbers for Facebook in Canada and the age group helping to preserve the platform’s top position. Watch now.

eMarketer senior forecasting analyst Cindy Liu shares our usage numbers for Instagram and what is driving growth in Canada. Watch now.

eMarketer senior forecasting analyst Oscar Orozco breaks down our UK digital ad spending numbers by industry and reasons why the region’s ad market is fundamentally stronger than others. Watch now.

eMarketer forecasting director Shelleen Shum shares our usage numbers on smart speaker models in the US, which includes a promising outlook for non-Google and -Amazon varieties. Watch now.