Vice launches its affiliate content business: The publisher’s Rec Room will focus on smaller, independent brands tied to CBD, sexual wellness, and other industries within Vice’s coverage area.
Bank of America’s digital channels and technologies such as Erica saw a significant rise in customer usage in Q1 2021—and the bank could augment the heightened interaction by providing more access to human representatives.
On today's episode, we discuss Amazon's current size, how much more of the market it might swallow, and whether others could ever compete. We then talk about Best Buy's new membership program, Instacart, DoorDash, and Walmart getting into financial services, and how much in-store foot traffic has recovered in 2021. Tune in to the discussion with eMarketer analysts at Insider Intelligence Daniel Keyes and Blake Droesch.
New ad formats on TikTok: The company is preparing a new slate of ecommerce ad formats as part of its broader push to encourage users to shop on the app.
Nearly half of US social media users have bought something via social platforms: Facebook and Instagram were clear favorites, but most social networks have been ramping up shopping capabilities.
B2B, C2C, and B2C payments all stand to gain from shorter settlement times, which offer greater financial flexibility and control. Faster payments’ speed also provides valuable transparency for firms, which benefit from the certainty of immediate payment.
People across generations are pivoting to paperless
How impersonal interactions can cost companies
Context isn’t king: Privacy changes will radically alter marketers’ ability to track and target users. Contextual advertising companies are popping up with alternatives, but marketers are more interested in first-party data solutions.