Business Insider Intelligence research analyst Daniel Keyes and eMarketer principal analyst at Insider Intelligence Andrew Lipsman discuss what shopping will look like next year: How quickly shoppers will return to stores, which brick-and-mortar stores will be left, and what the most popular payment methods will be. They then talk about consumers losing patience with Peloton, what shoppers want from returns experiences, and Facebook's new live in-app shopping feature.
Best Buy and Target will more than double their ecommerce sales this year, as they have proven that using brick-and-mortars for online order fulfillment is a successful tactic.
Early data of digital sales on Thanksgiving and Black Friday fell below expectations, possibly as a result of a pull-forward effect or a consumer spending drag.
A majority share of consumers are now taking to marketplaces first when shopping online. According an August 2020 survey from ecommerce ad agency ChannelAdvisor conducted by Dynata, 53% of US adults said they began product searches at Amazon when planning to make a digital purchase.
Shoppable SVOD: NBCUniversal continued its foray into commerce with a streamed shoppable holiday special spinoff of the legacy "Today" program, "Steals & Deals," on Peacock.
Business Insider Intelligence research analyst Daniel Keyes and eMarketer principal analyst at Insider Intelligence Andrew Lipsman discuss how Amazon's Prime Day went and what to expect from holiday shopping this season. They then talk about miniature Ulta Beauty shops inside Target stores, the health of retail in 2021, and whether in-garage delivery can rival curbside pickup.
Facebook’s acquisition of customer service platform Kustomer could provide businesses with more data and help build consumer confidence as social commerce slowly gains traction.
Consumers are always on the hunt for a great deal, and that’s even more true because of the pandemic—especially if it yields a serious recession. Knowing that value is top-of-mind for many, General Mills recently launched a national rebates program that lets shoppers receive cash back to their PayPal account by submitting an itemized receipt via the Coupons.com app.
We interviewed Zeta Global’s EVP and President of Data Cloud Neej Gore about using AI for predictive modeling, and how to deal with explainability and bias in the use of consumer scores.
As consumers shift away from in-person shopping, ecommerce spending will surge during this year's Cyber Five promotional period, with Thanksgiving Day undergoing the largest growth.
When the UK government announced a nationwide lockdown for November, the impetus for retail holiday ecommerce shopping was ratcheted up another notch, given that Black Friday shopping falls within this period.