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Instagram Is on Pace to Overtake Twitter as a News Source Jul 6

A similar percentage of users now turn to Instagram for news as they do Twitter, according to new data from the Reuters Digital News Report.

The Tech Giants Are Coming for Your TV

eMarketer analyst Ross Benes, forecasting analyst Eric Haggstrom and principal analyst at Insider Intelligence Andrew Lipsman discuss how the tech giants are coming for your TV. They then talk about why lululemon athletica bought connected fitness startup Mirror, why premium loyalty programs are in fashion and what happens when stay-at-home orders end.

More than Half of Internet Users Say Safety is the Most Important Factor when Planning Their Next Vacation

With the coronavirus still looming across the country, 54% of US internet users indicated that feeling safe is the most important factor when booking their next vacation.

The Weekly Listen: Working from Home Forever, Hulu Transactional Ads and Google to Pay Publishers

eMarketer principal analyst Mark Dolliver, junior analyst Blake Droesch and vice president of content studio at Insider Intelligence Paul Verna discuss what it might be like to work from home forever, Hulu's new transactional ads, Google paying select publishers, America's diversity, switching brand loyalty, YouTube's short videos, an eerie fact about corn and more.

US Ecommerce Will Rise 18% in 2020 amid the Pandemic

After eMarketer's February 2020 forecast projected modest growth of 2.8% to $5.621 trillion in total US retail sales, the coronavirus pandemic then took the US economy by storm, causing closures, stay-at-home orders, and a decline in the demand of non-essential goods.

Media Buyers Don't Expect Ad Spend to Return to Normal Levels This Year

Signs of media buyer optimism in early May seem to have been outliers, based on recent research from Advertiser Perceptions, which has been tracking US marketers' attitudes during the pandemic.

If the coronavirus pandemic has produced any winners in the retail sector, digital merchants are among that number.

The Ecommerce Game Is a Tale of Two Countries, and China’s Companies Are Pulling Ahead

China is the largest digital market in the world, leading all countries in terms of ecommerce, mcommerce and social commerce. It’s also home to many of the largest ecommerce conglomerates, including Alibaba and JD.com, who are generating sales at a scale that far exceeds that of companies in the US—including Amazon.

Households in the UK Are Becoming More Digitally-Savvy, Some for the First Time

The pandemic is pushing more people to digital—some even for the first time—as many look to activities they may not have considered before lockdown.

Jonathan Adams, executive director and managing partner at Wavemaker, joins eMarketer co-founder and Insider Intelligence chief evangelist Geoff Ramsey in a conversation about the health of the ad ecosystem amid unprecedented disruption. Among the many topics they cover are the balance between subscription- and ad-supported video and the role of walled gardens.